Elevate Your CI/MI Department: Secure Leadership Support and Drive Strategic Impact

Elevate your Competitive / Market Intelligence Department

Competitive and Market Intelligence departments, whether consisting of a single dedicated professional or a larger team, often struggle to gain the leadership support needed to drive strategic impact. Imagine your insights directly shaping key strategic discussions and guiding your company's future, regardless of its scale. The Institute for Competitive Intelligence (ICI) offers solutions that make this transformation possible, enhancing your department's credibility and influence, from lean startups to large enterprises.

Many CI/MI functions face challenges such as limited resources, a lack of endorsement from leadership, and a perception that their insights are not as valuable as external market reports. Rainer Michaeli, Director at ICI, addresses these issues in the complimentary webinar, "Beyond the Obvious: Managing Competitive/Market Intelligence" on July 28, 2025.

This webinar is designed to equip CI/MI leaders—whether managing a solo operation or a team—with the tools and knowledge to design impactful CI units, protect against information warfare, analyze competitor technologies, and foster critical thinking.

Securing leadership support is crucial for the success of any CI/MI function, no matter the size of the company. Without it, departments may struggle to secure adequate resources, implement their recommendations, and demonstrate their value to the organization.

By enhancing team skills (or individual expertise), streamlining processes, and obtaining recognized certifications such as the Certificate in Competitive Intelligence Management (CCIM) , CI/MI leaders can build confidence in their department's capabilities and gain the trust of senior management.

"CI/MI professionals who can translate intelligence into strategic recommendations are invaluable to their organizations, regardless of the department's size," says Rainer Michaeli.

This webinar provides actionable insights and practical strategies for CI/MI leaders to elevate their departments, secure leadership support, and drive strategic impact.

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