In today's environment of geopolitical uncertainty, market disruption, and accelerating change, executive decisions have never carried greater consequences. Yet many strategic bets continue to be based on assumptions that are never properly challenged.
Join Alexandra Cristea and Maj Gen Neeraj Bali, faculty members of the Strategic Competitive Intelligence for Executives (SCIE) program, for an executive discussion on how Strategic Competitive and Market Intelligence can help leaders navigate uncertainty, strengthen decision-making, and create sustainable competitive advantage.
This webinar explores two critical topics that shape the quality of executive decision-making:
1. Making Better Strategic Bets
Major investments, market entries, innovation initiatives, and competitive moves are often based on assumptions that remain untested. Relying on a single view of the future is one of the most common—and costly—strategic mistakes organizations make. Learn how Strategic Competitive Intelligence enables leaders to challenge assumptions, prepare for multiple scenarios, and make more confident, resilient decisions.
2. Does the organizational home of Competitive Intelligence matter?
Even the best intelligence creates little value if it fails to influence decision-makers. Whether Competitive and Market Intelligence reports into Strategy, Marketing, Product Management, R&D, or operates across business units has a direct impact on its effectiveness. Organizational positioning determines whether intelligence shapes executive decisions—or remains an underutilized support function. In many organizations, the greatest threat to an intelligence capability is not the quality of its analysis, but its lack of organizational influence.
Designed for executives and senior leaders responsible for strategy, growth, innovation, market intelligence, and competitive advantage, this webinar offers practical insights into building intelligence capabilities that improve strategic decisions and strengthen organizational resilience.
About the SCIE Program
Both presenters are faculty members of the Strategic Competitive Intelligence for Executives (SCIE) program. Designed specifically for senior executives, this intensive program equips leaders with practical frameworks and tools to transform intelligence into a strategic asset—enabling better decisions, reducing strategic risk, and creating lasting competitive advantage.
7 August 2026 - 3:00 p.m. (CET)
Coming next: On 19 August 2026, the Institute for Competitive Intelligence (ICI) will host Part 2 of this executive webinar series, exploring additional strategic intelligence topics for senior leaders.