The Three Essential Ingredients for a Strategic Perspective on Competitors and Markets!
In cooking you need the right ingredients. And they need to be fresh and of perfect quality.
Successful competitive and market intelligence at the strategic level needs three ingredients:
- The skills to select and use the right analysis tools and techniques
- The know-how to visualize and communicate your findings
- The art of getting management’s attention and delivering actionable intelligence
Our Certificate in Competitive Intelligence has all of them. We only provide the best (ISO 29990 certified) quality and serve them with fresh business case studies, organized in a perfectly arranged four-course menu.
ICI-20 Analysis of Competitor Strategy
Evaluate and analyze your competitor, predict his moves to gain a competitive edge.
- Evaluate the six perspectives of competitor strategy analysis
- Visualize competitor strategies
- Effectively report your key findings and influence decision-making
ICI-30 Business War Gaming Techniques
Competitor behavior is often dynamic and random, and seems unpredictable. Business war gaming can help to remove confusion and evaluate your own strategic options.
- Analyze and anticipate competitor behavior
- Predict changes in your competitive landscape
- Effectively apply a wide range of business war gaming techniques
ICI-31 Strategic Market Analysis & Intelligence
Understand, analyze, and predict markets and trends to support product and corporate strategies.
- Analyze market and profit potential as well as segments
- Identify trends and opportunities
- Effectively visualize and report on product and market strategies
ICI-33 Development of Dynamic Corporate Strategies
Essential skills to develop and optimize corporate strategies and get management’s attention.
- Understand the strategic development cycle
- Tools to support strategy development
- Effectively visualize and communicate corporate strategies
Don’t be satisfied with less! Check out the next dates in your region:
- Bad Nauheim, Germany: Dec. 3-7, 2018
- Bangalore, India: Dec. 17-21, 2018
- London, United Kingdom: Nov. 18-23, 2019
Note: Of course you can order a single course, but only the full menu will guarantee the full flavor and certification. We also deliver directly to your company.