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ICI-21 - Analysis of Competitor's StrategiesThe six perspectives of strategy reengineering
The participants will carry out a complete competitor analysis on the basis of a case study.Workshop fociDefinition of a peer group
Perspectives of the competitor strategy analysis
Perspectives of the competitor strategy analysis
Visualization and reporting of competitor's strategies
Case study
Readings
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The most celebrated of CI analyses is the analysis of competitor strategies. This workshop looks at the companies within the competitor peer group and how to analyze them from six perspectives. These sub-analyses are then integrated into one strategy evaluation.