Stay ahead with advanced research techniques
This certificate program provides practical training in advanced intelligence research. Patents as a competitive tool form part of the essential knowledge of legal and practical issues when researching and defending your company’s intellectual property. Huge amounts of structured and unstructured contents can be searched and analyzed through text mining. Finally, social media monitoring incorporates the latest research on Internet-based information sources, such as blogs, wikis and any other digitally available sources. Operation and maintenance of intelligence networks is the key success factor to efficient in-depth intelligence research and maintenance of CI operations.
This intensive certificate program will sharpen your skills and optimize your research processes. Participants will learn to identify and analyze communication networks, to successfully implement a Text Mining system and to develop unique patent strategies.
4 days of competitive intelligence research workshops + final exam (2.5 hours).
- Trade Show and Event Intelligence (ICI-20)
- Social Media Monitoring & Analysis (ICI-25)
- Patent & Intellectual Property Intelligence (ICI-35)
- Knowledge Management (ICI-38)
- 2 assignments
- final exam
Your international instructors have extensive work experience ranging from 20 to 45 years. Benefit from the unique diversity and passion of Prof. Grothe, Alessandro Zanasi, Franck Mathot, Jonathan Gordon-Till and Milena Motta.
Who should attend?
Analysts, CI Researcher, Market Researcher, Competitive Intelligence and Market Intelligence Manager.
€2,950 / £2,110 / US$3,600 / INR83,000 (including assignments and final exam fee)