Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

by W. Chan Kim and Renée Mauborgne

Recommended reading for the ICI workshop ICI-33

From the Back Cover:
Since the dawn of the industrial age, companies have engaged in head-to-head competition in search of sustained, profitable growth. They have fought for competitive advantage, battled over market share, and struggled for differentiation. Yet, these hallmarks of competitive strategy are not the way to create profitable growth in the future. In a book that challenges everything you thought you knew about the requirements for strategic success, W. Chan Kim and Renee Mauborgne argue that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

Competitive Strategy: Techniques for Analyzing Industries and Competitors

by Michael E. Porter

Recommended reading for the ICI workshops ICI-6, ICI-21, ICI-31 and ICI-33

From the Back Cover:
Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world.

Competitive Advantage: Creating and Sustaining Superior Performance

by Michael E. Porter

Recommended reading for the ICI workshops ICI-6, ICI-21, ICI-31 and ICI-33

From the Back Cover:
The essential complement to the pathbreaking book Competitive Strategy, Michael E. Porter's Competitive Advantage explores the underpinnings of competitive advantage in the individual firm.

Competing on the Edge : Strategy as Structured Chaos

by Shona L. Brown and Kathleen M. Eisenhardt

Recommended reading for the ICI workshop ICI-33

From the Back Cover:
Unstable markets, fierce competition, and relentless change are the only certainties in today's chaotic business world.

Strategic Supremacy: How Industry Leaders Create Growth, Wealth, and Power through Spheres of Influence

by Richard A. D'aveni, Robert Gunther, Joni Cole

Optional reading for the ICI workshop ICI-33

From the Back Cover:
Are upstart competitors taking deadly aim at your company's products and markets? Richard A. D'Aveni, author of the famous attacker's handbook Hypercompetition, presents coun-terrevolutionary strategies and tactics that any industry leader or established company can use to defend itself against revolutionaries, disrupters, or hypercompetitors.

Clausewitz on Strategy : Inspiration and Insight from a Master Strategist

by Tiha von Ghyczy, Christopher Bassford and Bolko von Oetinger

Optional reading for the ICI workshop ICI-33

From the Back Cover:
Think about strategy and sharpen judgment in an unpredictable environment
Carl von Clausewitz is widely acknowledged as one of the most important of the major strategic theorists; he's been read by Eisenhower, Kissinger, Patton, Chairman Mao, and numerous other leaders.